The Virtual Corkscrew Museum's Weekly Newspaper |
Sunday, July 26, 2009 |
Number 567 |
The Australian Whisky Rebellion
Last week we focused on the New Zealand advertising campaign which proclaimed "No Corkscrew Required." At this time a similar advertising campaign was under way in Australia. The notices appeared in issues of the Argus, Melbourne, Australia.
December 9, 1927
July 11, 1928
February 15, 1929
February 21, 1929
April 13, 1929
May 25, 1929
July 1, 1929
July 29, 1929
August 5, 1929
December 27, 1929
The British Whisky Rebellion
1927 advertisement from The Graphic a British weekly newspaper
(submitted by Ron MacLean)
The Canadian Whisky Rebellion
Canada also had a "No Corkscrew Required" campaign in the 1920s. These advertisement appeared in the Winnipeg Free Press.
June 11, 1925
Nov. - Dec. 1927
December 1928
December 20, 1928
June 14, 1929
Gilbey's Gin also joined the "No Corkscrew Required" campaign with this advertisement which appeared in several 1928 issues of the Winnipeg Free Press.
The 1920s "No Corkscrew Required" campaigns were really nothing new. In this advertisement from the June 20, 1898 Winnipeg Free Press Drewry promotes his beer with a "patent stopper".
While all of this advertising for Whiskys with the new stopper that didn't require a corkscrew was going on in New Zealand, Australia and elsewhere, the United States was in the middle of "The Great Experiment" - Prohibition. There was no public push for stoppered whisky bottles that didn't need a corkscrew. We did find, however, a notice that included the "Bury the Corkscrew" slogan in the August 23, 1923 issue of the Coschocton Ohio Times. Alas, it was printing news from London:
©2009 Don Bull, Editor |